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designlaboratory 2003 – 2024
Brand identity & positioning
Brand communication design, repositioning & refresh
We have a passion for developing impactful and meaningful brand identities. We work with clients to craft compelling brand stories, hosting brand workshops and creating style guidelines tailored to our clients’ needs. We work to create a range of brand assets and communication material including social media assets, 3D visualisations, print collateral, digital artworks, and editorial and publication design.
Start a branding project
Start a branding project
Start a branding project
A powerful new brand identity
Our branding methodology
At designlaboratory, we believe a brand is more than just a logo; it's a dynamic ecosystem of design language. Our focus is on ensuring consistency and immediate recognition across all communication channels—even without a logo in sight.
We tailor each brand to our partners' unique needs and narratives, and because of this we don’t have a house style. Our brands are distinctive, one-of-a-kind, and always exciting, just like our clients and partners. We take pride in delivering in depth and easy to use brand guidelines that empower our partners and their internal teams to roll out their brands in the real world. By listening to our partners and clients specific requirements and in house capabilities, we ensure that our brands are ready for seamless use by those who rely on them beyond just launch.
Read more on our methodology
A digital showroom experience in the heart of London
Workshops & strategic reports
Our 3-hour workshops are built to unlock potential. Whether for startups solidifying their brand or established businesses pivoting their strategy, our workshops provide a foundation for change and direction.
At the heart of our workshops is a commitment to authenticity. We don’t impose preconceptions; instead, we actively listen to your vision, weaving your insights into a cohesive narrative that resonates with stakeholders. The result is a comprehensive workshop report that encapsulates your brand's essence, aspirations, and strategic direction. Say goodbye to fleeting trends and hello to narratives that connect. It's not just a report; it's a blueprint for success that aligns your partners goals and narratives with the start of a future-proof design strategy.
Workshops & strategic reports
Brand identity & positioning
Web & experience
Digital products & interfaces
Bespoke brand assets & video
F&B, packaging & print
Spatial & interiors
Industrial & product
A digital showroom experience in the heart of London
Workshops & strategic reports
Our 3-hour workshops are built to unlock potential. Whether for startups solidifying their brand or established businesses pivoting their strategy, our workshops provide a foundation for change and direction.
At the heart of our workshops is a commitment to authenticity. We don’t impose preconceptions; instead, we actively listen to your vision, weaving your insights into a cohesive narrative that resonates with stakeholders. The result is a comprehensive workshop report that encapsulates your brand's essence, aspirations, and strategic direction. Say goodbye to fleeting trends and hello to narratives that connect. It's not just a report; it's a blueprint for success that aligns your partners goals and narratives with the start of a future-proof design strategy.
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
Fuelled by narrative
Driven by design
Crafted with curiosity
Delivering innovation
While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.