Maple
Brand Identity Refresh & Website
Maple is creating transformation through tech, bringing capital markets on chain. Focussing on creating a digital transformation. Maple is shaping the landscape of the crypto industry, building an infrastructure that empowers users to harness the fluid, transformative power of crypto. Disrupting the environment of traditional finance, Maple has created an ecosystem that enables a seamless flow of capital, driving the growth of the digital economy and bringing faster, safer transactions to innovative industries.
To enhance their brand identity, communications, and website, Maple engaged The Design Laboratory. Our imagery, inspired by the ever-changing nature of financial exchanges, consists of animated shapes that interact meaningfully to illustrate Maple's offerings and purpose.
Discipline
Digital
Brand Identity
Sector
Institutions
Tech & Software
Finance
Deliverables
Website development
Art direction
Web animations
Website wireframe
Website design
Motion graphics
3D rendering
Branded assets
Brand guidelines
Animated identity
Logo design
Team
Boris Thuery
Jack Frost
Pierre-Félix So
Ilaria Basso
Amy Harrison
Jigyasa Choudhary
Milly McGregor
Date
2022