Sunglass Hut Logo
Sunglass Hut Logo

Sunglass Hut

A premium macro capsule wardrobe

Sunglass Hut commissioned designlaboratory* to create a unique, premium macro capsule wardrobe for their flagship stores worldwide. This collection reflects their fashion strategy and reinforces their brand identity in-store, showcasing a seamless connection with designlaboratory*.

The wardrobe blends style and functionality, complementing Sunglass Hut’s luxury sunglasses range while enhancing the in-store experience. The collection elevates the brand’s presence, aligning with their commitment to high-quality fashion and innovative retail.

Discipline

Industrial / Product

Sector

Fashion

Lifestyle

Deliverables

Prototyping

Technical drawings

Concept sketching

Photography art direction

Art direction

Product visualisation

Team

Boris Thuery

Date

2014

While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.

©

While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.

©

While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.

©