Dom Pérignon
Limited edition packaging celebrating Warhol's iconic style
Founded in 1668, Dom Pérignon is one of the most prestigious champagne brands in the world, known for its bold vintages and timeless style. With its reputation as a symbol of French winemaking expertise, Dom Pérignon sought designlaboratory* to reinterpret their classic bottle design for a limited edition collection in honour of Andy Warhol. This collaboration paid tribute to Warhol’s distinctive, unconventional approach to art and his use of bold colours and iconic imagery.
Drawing inspiration from Warhol’s playful colour palettes and iconography, the limited-edition collection featured three exclusive bottles, each celebrating the artist’s signature style. These designs merged Dom Pérignon’s luxury craftsmanship with Warhol’s creative flair, creating a visually striking and modern take on the classic champagne bottle. The bottles were launched globally, marking a unique fusion of fine champagne and contemporary art, honouring both the heritage of Dom Pérignon and the legacy of one of the 20th century’s most influential artists.
Discipline
Packaging
Sector
Food & Beverage
Deliverables
Branded assets
Logo design
Team
Boris Thuery
Date
2002