LVE wine limited collection
LVE wine limited collection
LVE Logo
LVE Logo

Legend Vineyard Exclusive

A timeless collection inspired by John Legend’s style

LVE, Legend Vineyard Exclusive, is a collaboration between artist John Legend and Napa Valley’s renowned Raymond Vineyards. Combining Legend’s passion for sophistication with the heritage of fine winemaking, LVE creates wines that embody elegance, depth, and artistry.

LVE commissioned designlaboratory* to craft a new label design for their Limited Collection. Inspired by John Legend’s signature style – classic yet contemporary – the design exudes sophistication and richness. The refined typography, intricate detailing, and balanced composition reflect the depth and complexity of the wines while maintaining a modern, luxurious aesthetic.

LVE red wine bottles
LVE red wine bottles
LVE wines collection
LVE wines collection
LVE wine by John Legend
LVE wine by John Legend

Discipline

Packaging

Sector

Food & Beverage

Deliverables

Product visualisation

Packaging design

Logo design

Team

Boris Thuery

Jack Frost

Pierre-Félix So

Ilaria Basso

Jigyasa Choudhary

Amy Harrison

Milly McGregor

Date

2022

Jean Charles Boisset and John Legend
Jean Charles Boisset and John Legend
LVE wine bottles
LVE wine bottles

While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.

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While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.

©

While our studio is located in Kings Cross, our team spans the globe, currently based in London, Florence, and Perth.

©